Our Story
Our Story
Lucia means "glowing with" - a perfect embodiment of our belief that jewellery should illuminate your personal style and enhance your natural radiance.
Founded in Melbourne, By Lucia Collective has evolved from a crystal jewellery brand into a curated collection of thoughtfully designed pieces that speak to the modern soul. We create jewellery that becomes part of your daily narrative - pieces that layer beautifully, style effortlessly, and carry meaning beyond their aesthetic appeal.
Our Collections
Each piece in our collection is carefully crafted to become an integral part of your personal style story. From delicate everyday essentials to bold statement pieces, our jewellery is designed to be mixed, matched, and layered in ways that express your unique aesthetic. While crystals remain part of our heritage, we've expanded our vision to embrace the art of personal style through versatile, timeless pieces that complement every facet of your life.
About Founder Teneille
With over 15 years in the fashion industry, Teneille's vision for By Lucia Collective stems from her deep understanding of personal style and self-expression. What began as a journey of self-discovery has evolved into a brand that celebrates individuality through thoughtfully curated jewellery.
Our Promise
Each piece is crafted with intention and designed to withstand daily wear - from morning coffee runs to evening adventures. We believe jewellery should be lived in, not stored away. Our collections are created to be worn effortlessly, layered thoughtfully, and loved completely.
The By Lucia Collective Experience
When you choose By Lucia Collective, you're not just selecting jewellery - you're embracing a style philosophy that celebrates individual expression. Our pieces are designed to:
- Elevate your everyday style
- Layer seamlessly with your existing collection
- Move effortlessly from day to night
- Become cherished parts of your personal style story
"She became the love she searched for, and through By Lucia Collective, I hope these pieces become part of your own journey of self-expression and style."
Teneille